Fuel for optimum performance. PowerBar is America's original energy bar fueling more world class athletes to records and championships than any other energy bar. 9g Protein. Low fat. Good source of calcium. 17 Vitamins & minerals. 22g Complex carbohydrates. 100% DV energy releasing B vit. The PowerBar Story. PowerBar started in the Berkeley, California kitchen of an Olympic marathoner and his nutritionist wife, also a competitive runner. They began experimenting with natural ingredients to create an energy bar that would improve their performance. While testing their products on athlete friends, news of the product spread. Today, PowerBar is fueling more world class athletes to records and championships than any other energy bar. The PowerBar Advantage.

Carbs for Energy:

» Staying energized is essential to athletic performance. Carbohydrates have long been known as the body's most efficient source of fuel. In fact, athletes require 60-70% of calories from carbohydrates to get the energy required for consistent training and competition. Unfortunately, the body's capacity to store all this-important fuel is relatively small. That's why PowerBar contains 45g of carbohydrates to refuel working muscle and keep you going.

Vitamin for Energy Production:

» Did you know that in order to process food into usable energy, your body needs B-vitamins? B-Vitamins are vital to energy production. And since B-vitamins work best as a team, PowerBar combined 100% DV of all the energy related B-vitamins.

Protein for Muscle Repair:

» Exercise can breakdown muscle tissue. As an athlete your body requires more protein to help build and repair muscle tissue that can be damaged during activity. PowerBar contains milk protein, a complete protein that contains all the essential amino acids required by your body to build muscle. PowerBar is proud to support the Lance Armstrong Foundations, which helps people manage and survive cancer.